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A new and engaging digital marketing business for B2B and B2C founded by an established freelance Marketing Consultant.

A new marketing agency, which initially established a body of clients via its positive reputation, is now launching its company website. The business required copy for core landing pages, and we were also asked to hone and define the brand’s tone of voice.

The Highlights

Unique SEO rich copy

Unique, fresh, brand-led copy that’s rich in keywords so they can be seen and found.

Tone of voice to reflect their creative identity

Established TOV (tone of voice) offering a creative and lively approach that reflects their portfolio, positioning them well in the busy digital marketing niche.

Established brand straplines

Plenty of handy brand focussed straplines to repurpose for CTA’s and general marketing

Firstly, we worked on tone of voice and key straplines/CTA’s that would effectively position the brand within B2B digital marketing in the playful, bold way the owner has envisioned. Once set, we then crafted Home Page, About, and Service Page copy to reinforce the brand style via content and copy as well as peppering in keywords to ensure they start raking for the corner of the market they will clearly be dominating soon!

Celebrating the wins

The company not only has a clearly defined, tone of voice that reflects their brands bold personality, but they also have a site that’s full of unique copy and helpful content. We’ve highlighted relevant keywords to ensure they rank well within their niche and by working collaboratively with their web designer, have aligned the content with their fresh and vibrant brand aesthetic.

5 Stars

Writer
5 Stars

Customer